Art Director and creative consultant based in Stockholm

I build successful brands through aligned strategy and design

Brand design

I design brands that speak directly to the hearts of your audience. Directly from the heart of your brand. Because people make decisions based on gut feeling and instinct, rather than logical thinking. The goal is a brand identity that is unique, cuts through the clutter and appeals to exactly the right people, but also an identity that is easy to use and maintain.

Brand strategy

Successful branding is always based on a clear and solid brand strategy. Without this foundation, the visual aspects of a brand will just be decorative and not relevant to your audience. My work is always based on your brand strategy – and if you need help developing your strategic goals and honing in on your target audience, I will help you do this.

Brand experience

With all the pieces of the puzzle in place, we can create unique and relevant brand experiences together. Your brand is everything you do, say and breathe, and we need to make sure that your brand values are carried through consistently, in all type of channels. But frankly, we also just want to create something really awesome, that we're all proud of.

Portfolio

Selected projects below. Click here for full portfolio!

I believe great branding is:

What I do

With 15+ years of Art Direction experience from both agencies and running my own consulting business, I can help with most things design related, but my favourite work is related to branding (specifically creating new or modified brand identities and helping with brand strategy) or pure design (preferably packaging, books, web or app design).

Brand identity/visual identity
Brand strategy
Packaging Design
UI / UX
Art Direction
Creative Direction
Editorial Design
Web Design
App Design
Photography Art Direction
Concept and idea
Typography
Illustration
Advertising
Annual Report Design and Art Direction

Selected clients

Arla Foods

Regeringskansliet

Tv4

Cancerfonden

Telia

Hemglass

Sandvik

HiQ

ASSA Abloy

Netonnet

KTH

Klein's Kitchen

Juristbyrån

Hyresgästföreningen

Skolporten

Pernod Ricard

Expandia

Martin & Servera

Zengun

Lantmännen

Sonika

Livsmedelsinstitutet

Rullebo

Stockholms universitet

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I love branding

With 15+ years of Art Direction experience from both agencies and running my own consulting business, I can help with most things design related. I take on projects both individually and in collaboration with other creatives, such as developers, copywriters, illustrators and photographers. Freelancer or full agency – it’s up to you. I’m Stockholm based, but work with clients from all over the world. Just drop me an email and we’ll take it from there!