
Huddinge Samhällsfastigheter, Bringing joy to construction chaos
Construction projects often cause frustration—detours, noise, and disruption. To counter this, I developed a bold, playful illustrative concept, using the existing brand typography and colours in a new and updated way. The goal? To make life near construction sites a little brighter, while also ensuring a cohesive communication style across all channels—whether on-site signage, mailings or digital communication. With eye-catching visuals and warm, engaging messaging, the concept captures attention, sparks curiosity, and brings a touch of humor to everyday disruptions.
My role: Art director, Designer/Illustrator, Brand Strategist
Client: Huddinge Samhällsfastigheter